Why BVLGARI Jewelry Is a Collector’s Dream: Designs, Celeb Favorites & Buying Tips

BVLGARI: A Legacy of Italian Glamour and Innovation

When it comes to bold, glamorous jewelry infused with heritage and cutting-edge design, few brands rival BVLGARI. Known worldwide for its luxurious fine jewelry, prestigious timepieces, and fashionable accessories, BVLGARI has captivated royalty, celebrities, and style icons for over a century.

The History of BVLGARI

BVLGARI was founded in 1884 by Greek silversmith Sotirio Voulgaris, who arrived in Italy in 1880 with little more than his tools and talent. The name BVLGARI is the Latinized version of his surname, honoring Rome’s classical heritage. His early designs drew heavily from ancient Roman architecture, mosaics, and coins—elements that still define the house's DNA.

While BVLGARI’s global headquarters are in Rome, much of its fine jewelry is crafted in Valenza, Italy—one of the world’s premier hubs for goldsmithing. The brand surged in popularity during the 1950s, adorning icons like Elizabeth Taylor and Audrey Hepburn on and off the screen. Andy Warhol once described visiting BVLGARI as akin to exploring a museum of modern art.

In modern pop culture, the Serpenti collection starred in Florence + the Machine’s “Say My Name” video, and celebrities like Rihanna, Bella Hadid, and Zendaya frequently showcase BVLGARI’s signature style on the red carpet.

BVLGARI’s Signature Style

BVLGARI is renowned for bold silhouettes, architectural lines, and vibrant color combinations. The house pairs diamonds with unconventional materials like tiger’s eye, ceramic, and richly saturated gemstones. With a blend of classical motifs and modern flair, BVLGARI continues to set the bar for contemporary high jewelry.

BVLGARI’s Most Iconic Collections

• BVLGARI BVLGARI

• B.zero1

• Divas’ Dream

• Fiorever

• Parentesi

• Serpenti

• All Bvlgari Jewelry

How to Spot Authentic BVLGARI Jewelry

As with many luxury brands, BVLGARI is frequently counterfeited. Here are key signs to identify genuine pieces:

• Authentic BVLGARI is stamped with “750” to indicate 18k gold and has a substantial weight.

• Precision is key—look for clean, sharp engravings and correct font spacing, especially in the BVLGARI BVLGARI logo.

• The B.zero1 rings compress and expand; fakes are often solid with etched grooves.

• Serpenti bracelets feature articulated, scale-like links—counterfeits are stiff and lack movement.

• Ring sizes are always engraved clearly inside on newer genuine BVLGARI bands.

• Misspellings, uneven stamping, and bargain prices are major red flags.

Shop Authentic BVLGARI at Opulent Jewelers

The best way to ensure you’re purchasing real BVLGARI jewelry is to buy from a reputable source. At Opulent Jewelers, we specialize in authenticated, pre-owned designer jewelry from the world’s most coveted luxury houses. Every piece is thoroughly vetted by our experts to guarantee quality, authenticity, and value.

With decades of experience and a curated selection of rare and collectible BVLGARI designs, Opulent Jewelers is your trusted destination for investment-worthy high jewelry. Shop online with confidence and elevate your collection with timeless Italian craftsmanship.